A Beginner’s Guide: What Is Search Engine Optimization?

what is search engine optimization

People spend around 5 hours on their phones daily. This makes it crucial for your company to appear in their search engine, at every available opportunity.   There are several reasons that businesses worldwide use SEO to help improve their website’s ranking. If you’re reading this, it’s safe to say you’re looking to improve your website’s ranking and improve […]

4 Ways Working With Marketing Firms Can Improve Your Focus

Marketing firms

7 to 8 per cent of revenue is spent on marketing.  While these numbers vary, it still shows how much revenue is typically committed toward a marketing campaign. But it also reveals how much money is lost if a business isn’t creating an effective marketing campaign.  This is why businesses should consider hiring marketing firms. […]

Why You’re Not Popping up on The Front Page: SEO Mistakes

SEO

Are you working around the clock optimizing your copy and spending money o SEO and marketing strategy and still not finding yourself on the front page?  Google’s algorithms are constantly changing and it can be challenging to keep up with SEO best practices. However, there are some key SEO mistakes that can be fatal for […]