Should You Use a Social Media Scheduler?

social media scheduler

Did you know that creating a single Instagram post can take as much time as 30 minutes to an hour and a half? Just think of what you can do with that time. You could hang out with your besties, make dinner plans, perhaps even go to the mall.  Instead of carving out time every […]

How to Use Hashtags for Social Media Growth

how to use hashtags

Did you know Instagram, a platform with over one billion users, happens to be one of the many social media sites that use hashtags? A hashtag is a tagged word or phrase with the hash or number symbol in front of it. One of the many advantages of hashtagging is that it has been able […]

The Dos and Don’ts of a Successful Social Media Marketing Strategy

social media marketing strategy

Did you know almost 99 percent of Fortune 500 companies have active social media pages? It’s no wonder either with 3.8 billion people using social media, there’s a large audience for your business to tap. However, a bad social media marketing plan can be more detrimental than not using social media at all. Keep reading to learn […]

Rhetoric And Social Media: How Can One Benefit The Other?


Rhetoric is the act of using language to convince and influence people. Social media is dependent on someone’s skill with not only media but language to very efficiently influence large groups of people.  The Relationship Between Social Media and Rhetoric But the access to information and that same media has changed the playing field. The […]

Social Media Success: The Major Types of Advertising Explained

major types of advertising

You don’t have to be a digital marketing specialist to understand how big social media is in our society. People all over the world have social media accounts. Mankind is more connected now than it’s ever been. But how do you use this cultural norm to your benefit as a business owner? What are the […]

Your Social Marketing Plan: How to Decide Which Social Media Platform to Use

social marketing

Are you looking to vamp up your marketing strategy by introducing social media marketing but aren’t sure which social media platform you should be using? Well, we’re here to help you figure out exactly which social marketing plan you need to start using right away.  Social media is one of the number one places for […]

How to Establish Yourself as an Industry Leader on Instagram

industry leader

Over one billion users are checking their Instagram daily. That’s one billion potential customers and one billion people to impress. If you want to be an industry leader, you need to create a meaningful Instagram account that cuts through the digital noise. Chances are, all of your competitors will be on Instagram too, so it’s […]

Creating a Professional PowerPoint Presentation: 3 Essential Tips

professional powerpoint presentation

PowerPoint presentations have been around for many years, and they continue to be an important tool in all sectors of the professional world. Their ease of use and their ability to explain any detail have made them a popular tool of the trade. However, a professional PowerPoint presentation can sometimes be a tricky matter to […]