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About Us

Come on in — don’t worry, you can leave your shoes on 😉

We’re Eric and Lisa Pezik. We’re a husband and wife duo who work side by side from our living room, supported by talented team members (copywriters, graphic designers, video producers, website and funnel developers, media buyers, social media specialists, and blog and SEO experts) from around the world. Even though we run a business together, we’re very different humans — and that’s what makes our business so unique.

This is Lisa.

Lisa is on a mission to help others spread generational strengths, cultivate resilience, and live regret free.

Her one woman musical, Too Big For Her Britches, is a story about breaking narcissistic generational abuse and finding self-love. It’s a story about post-traumatic growth, that won multiple awards and toured the World including Edinburgh, Scotland, Hollywood, Hamilton, Ontario, and Off Broadway on 42nd Street in New York City.  In 2023, Too Big for Her Britches was awarded The Pick of the Fringe Award by Musical Theatre Review. It was one of the twelve total awards given out to over 3,000 shows at the Edinburgh Fringe Festival, the largest arts festival in the world.

Lisa is also the creative force and co-founder of Infinite Design House, a content creation, digital marketing and lead generation agency. She dives deep into every project she takes on, bringing her signature passion and strategic mind to the process. She has helped grow countless companies to 7-figures and beyond using the power of story. She also is a part of the TEDx Huntington Beach Team. 

Lisa has mentored in marketing and performing under some of the best, including Brendon Burchard, Bo Eason, Jean-Louis Rodrigue, and Roger Love. She’s also a #1 International Amazon Best Selling Author, TEDx Speaker, Former ACE Certified Fitness Specialist, and a Former RN who knows how to bring the best out of your business.

When she’s not running the marketing agency or performing, she’s renovating their home, working out with Peloton, doing karate (she’s one belt away from black), playing in a semi-competitive women’s volleyball league, and hanging out with her favourite people, her husband, Eric and son, Oliver, and their roost of pets.

And this is Eric.

In high school, Eric’s teacher told him he’d never make it to college. He proved him wrong. But when he started out in marketing, he was making $11 an hour. When he almost got fired for making a tiny mistake, he knew it was time to start his own business and start making some decisions on his own terms.

Eric is the left brain of our business. He’s a systems thinker with a brilliant eye for detail. He’s known for his expert setups, creative problem-solving and long-term vision. He has helped countless companies grow to 7, even 8 figures.

He’s a creative at heart and has a keen eye for detail, and bringing a vision to life is his secret sauce. He’s not just a great thinker — he’s a top-notch creative director by trade.

He might be quiet, but don’t worry — he’s listening to every word you say.

Oh, and you should probably meet Oliver…

…because he comes everywhere with us. Seriously, you’ll see him in the back of the room at our Mastermind events, popping into the frame during Zoom meetings, and tagging along behind us as we travel the world for business and pleasure. Oliver is the best of both Eric and Lisa, and they’re proud of his confidence, uniqueness, and zest for life. And they might be biased, but they think you’ll like him too 😉

And let’s not forget our team mascots

Because there’s quite a few of them. If you’re a dog person, say hi to Penny and Pearl, our floppy fur-babies who spend most of the day dozing on the couch. If cats are your thing, we’ve got Castor and Peanut, who love to make themselves heard during client meetings.

But what about you?

Enough about us — we’d love to learn more about you.

Let’s Chat

We conduct the necessary research to gain deeper insights and understanding. Then we provide strategic direction to the design process and give you our observations and recommendations. Research and planning are among the most important things we do for our clients.

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We’re Eric and Lisa Pezik. We’re a husband and wife duo who work side by side from our living room, supported by talented team members (copywriters, graphic designers, video producers, website and funnel developers, media buyers, social media specialists, and blog and SEO experts) from around the world. Even though we run a business together, we’re very different humans — and that’s what makes our business so unique.


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