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ENSO Health

CREATIVE SUMMARY

Enso Health needed to launch an event funnel quickly for their holistic Alzheimer's cognitive decline prevention program. We created an exclusive event funnel and lead generation strategy that generated over 700 leads for the event in under 3 weeks.

WHAT WE DID

• Branding (Design + Development)
• Copywriting
• Funnel Strategy
• Email Drip Campaign
• Lead Generation

Contact Us

ENSO Health came to us looking to launch their holistic Alzheimer’s cognitive decline program with an event. They had the venue, speakers, and program ready but needed a proper event funnel and structure to capture leads and get them to the event which was scheduled in less then 4 weeks from our initial consult.

We created an intricate funnel map which included a pre-qualifying quiz as they had a targeted demographic and knew exactly what kind of client they wanted at the event. The goal wasn’t to just fill the seats, but to have clients who were the best fit for their program. We also created an email drip campaign, event registration platform, sales and thank you video scripts, as well as print and email invitations.

The first step in the project was to create the branding and develop the landing page funnel as seen below.

Once we designed and configured the funnel we created the quiz strategy sequence for pre-qualifying leads, as seen below.

Lastly we implemented a google/search lead generation strategy which resulted in driving over 40 qualified leads, and overall we captured 700 leads for the event and built their list database for future events and promotions.

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LET'S GET STARTED

Please let us know where we can reach you. One of our consultants will be in touch very soon. If you’d like to begin immediately, feel free to call Eric Pezik at 905-921-6979 or email him directly at ep@infinitedesignhouse.com

        We conduct the necessary research to gain deeper insights and understanding. Then we provide strategic direction to the design process and give you our observations and recommendations. Research and planning are among the most important things we do for our clients.

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        We’re Eric and Lisa Pezik. We’re a husband and wife duo who work side by side from our living room, supported by talented team members (copywriters, graphic designers, video producers, website and funnel developers, media buyers, social media specialists, and blog and SEO experts) from around the world. Even though we run a business together, we’re very different humans — and that’s what makes our business so unique.


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